Concept design of the ChatGPT marketplace website.

Seamless ChatGPT Marketplace

PromptGalaxy.ai is a cutting-edge platform where users can buy and sell custom ChatGPT prompts, designed to boost creativity and variety in AI-generated content. The platform has a great range of different prompts, which means users can get more engaging and diverse responses from ChatGPT. As the UX/UI designer, I created an easy-to-use interface that makes it simple to explore, buy, and contribute to this vibrant marketplace. My design is all about meeting the different needs of users and encouraging creativity and teamwork within the community. The result is a vibrant ecosystem where AI fans and content creators can easily connect, share ideas and improve their interactions with ChatGPT.

Timeframe
February 19, 2023 — April 25, 2023
Research Methods
Competitor analysis, user persona, user journey, IA
Tools Used
Figma, Notion

Objectives

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We need to give content creators the tools they need to succeed: customisable seller profiles, a simple sign-up process, and a detailed sales and revenue dashboard.
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The main goal is to create a user-friendly interface that's easy to navigate. This means building a more effective filtering system to solve the content overload problem that many competitors face.
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The plan is to set PromptGalaxy.ai apart from its competitors by focusing on their weak points. This includes offering advanced filtering options and a responsive mobile design.

Competitor Analysis

In terms of competitive research, I've found a few websites offering similar products (PromptSea, PromptHero, ChatX), identified three direct competitors (PromptBase, FlowGPT, PromptVine) and one indirect competitor (Runway). I noticed that most of these websites have a dark-themed design, which we could also do. But having a light colour palette will help us stand out from the competition. Most of them have a lot of content and it is hard to navigate through it, so we'd need to focus on filtering options. For example, we could filter by price, filter by rating, or choose a price range (the competitors don't have it).

User Persona

My research findings lead me to the persona definition, which is Sarah. Overall, Sarah is interested in creating content online, but the rapid pace of technological change means she must constantly stay up to date with the latest trends to remain competitive. She is looking for a platform to publish her content for sale, with the assurance that it will be protected from plagiarism and help her build a loyal customer base in the AI-generated marketplace.

Through the User's Eyes

I've put together a user journey map to get a better handle on what Sarah's experience is like, pinpoint some of the main areas that could be improved and see where there might be opportunities for enhancement.

The Challenge

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It's hard for users to find and buy what they need quickly because there are too many prompts on competitor websites. This leads to a frustrating user experience.
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The market is already saturated with visually similar designs, so it is crucial for PromptGalaxy.ai to differentiate itself from competitors and attract users.
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The onboarding processes for new users on competitors' websites were complex, which made it challenging to quickly get started with exploring or selling prompts.
How might we build an easy-to-use platform that helps users get started, find content and use it effectively?

Key Features & Solutions

Designing the Landing Page

The landing page of PromptGalaxy.ai features an eye-catching hero section with a title and two buttons. Further down the page, you will find a number of main categories, followed by the popular prompts section. The page also includes a special "Our Picks" section, which is updated on a weekly basis and features unique prompts that deserve people's attention.

Listing Prompts

One of the best things about the ChatGPT Prompt Marketplace website is that it lets sellers create and show off their prompts for potential buyers. It's a simple, step-by-step process that gives interested users all the info they need to understand the prompt. Sellers start by giving their prompt a unique name, setting a price, providing a detailed description and uploading an image related to the prompt. In the next step, they choose a category that best aligns with the prompt's topic and purpose, specify the engine to generate responses to the prompt, and provide example input and output to demonstrate how the prompt functions and what users can expect regarding responses.

Enhanced Search & Filtering

Users have the option to sort prompts based on recency, popularity, and pricing. They can also apply filters based on price range, rating, and category to refine their search results.

Learnings

Thorough Documentation is Crucial

I realised that it was really important to document my work process in great detail. At first, I didn't focus on this, which made putting together the case study more difficult. Going forward, I'll make sure to document each stage of the design process really carefully so that it's easier to review and reflect on in future.

Planning for User-Generated Content

The website will be filled with user-generated content, which I didn't think was a big deal at first. But I should have planned for this in advance. I probably would have gone with a more neutral colour scheme that would still look good even if the user uploaded the most pixelated image possible.

Embracing Mobile-First Design

I've heard of the mobile-first philosophy many times, but it completely slipped my mind when I started working on the design for this project and I suffered from it a lot. But, you know, you learn best from your mistakes!